We design and deliver scalable, high-density AI datacenter infrastructure built around industry-leading liquid cooling, supporting everything from early AI deployments to full-scale production environments.

Acting as a full-stack delivery partner, Submer provides advisory, design, build and IT integration through a single point of accountability, working with a deep ecosystem of technology specialists. This end-to-end approach accelerates time-to-AI while reducing operational cost, complexity and environmental impact. The result is AI infrastructure that performs today, scales predictably and avoids the redesigns and inefficiencies slowing the market down.

What impact you will have

You’ll help ensure that global marketing efforts are closely aligned with consultative, solution-led sales approaches and broader business priorities. Your impact will be in bringing clarity, coordination, and strategic focus across teams and regions, so initiatives are well connected and drive meaningful commercial outcomes.

This is a senior global marketing leadership role, reporting closely into the CMO, with significant autonomy to shape and run day-to-day marketing. The role plays a central part in evolving the company’s go-to-market approach as it shifts toward solution-led, account-based selling in a complex B2B environment.

What you'll do

Scope & responsibility

Global remit with responsibility across regions, not just Europe

Ownership or shared ownership of the global marketing budget, including planning, prioritisation, and ROI focus

Leadership of an existing distributed marketing team, with scope to evolve structure and capabilities over time

Oversight of agencies and partners (e.g. events, creative, digital, martech), without being overly vendor-dependent

Strategic focus

Design and drive a global GTM and ABM strategy aligned to solution sales rather than pure product or volume demand-gen

Elevate marketing execution across key pillars such as:

Brand and positioning

High-touch B2B events and forums

Content and thought leadership

Digital presence and website

Act as a close partner to sales and product/solutions teams, ensuring marketing supports complex, consultative deals

Stakeholders

Internal: Work very closely with the CMO and regular collaboration with sales leadership, regional sales teams, product and solution leaders

External: External exposure to strategic customers, partners, and agencies, particularly in infrastructure-led B2B ecosystems

Early challenges & priorities

Assessing and strengthening a distributed marketing organisation

Defining and rolling out a clear, integrated GTM and ABM framework

Aligning marketing more tightly with solution-focused sales motions

Balancing global consistency with regional relevance, including strong awareness of the US market

What success looks like

A clear, credible global GTM and ABM strategy in place

Strong budget discipline and data-driven decision making

Noticeable uplift in quality and consistency of marketing execution

Positive feedback from sales and leadership on marketing’s impact on pipeline and strategic deals

What you’ll need

A strong track record as a generalist marketing director or senior marketing leader (~10+ years), with experience in large, complex, global organisations.

Background in complex B2B / technical environments (e.g. infrastructure, cloud, AI, telco, energy).

A strong understanding of:

AI, cloud, data centers, infrastructure, energy, or telco sectors

Complex B2B environments with technical products/solutions

Able to lead and coach a geographically distributed team

Strong generalist: brand, content, events, digital, ABM

Comfortable operating strategically and hands-on

Globally minded, commercially astute and able to lead through change

Comfortable in a fast-changing environment, autonomous

Happy to travel internationally

Our job titles may span more than one job level. The actual base pay is dependent on a number of factors, such as transferable skills, work experience, business needs and market demands.

What we offer

Attractive compensation package reflecting your expertise and experience.

A great work environment characterised by friendliness, international diversity, flexibility, and a hybrid-friendly approach.

You´ll be part of a fast-growing scale-up with a mission to make a positive impact, offering an exciting career evolution.

Our Inclusive Responsibility

Submer is committed to creating a diverse and inclusive environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other protected category under applicable law.

Department: Marketing
Role: Marketing Director
Locations: London (Remote)
Remote status: Hybrid

About Submer

From concept to deployment, we create liquid-cooled datacenters that scale smarter, run cleaner and cost less.

Marketing · London (Remote) · Hybrid

Global Marketing Director – Data Center & AI, B2B Solutions

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