Locations
Stockholm, Sweden
industry
Finance · Food · Gaming · Sustainability
Size
11-50 employees
Stage
Seed
founded in
2019
Bower is a deposit solution for all packages or products. Bower wants to reduce the number of packages or products that end up in the garbage and in the environment by giving the it a value in monetary terms in the form of a pledge/deposit – just like empty bottles and beer cans. This gives the consumer an incentive to recycle the package. Our world-unique position-based scanning technology enables consumers to receive a deposit value in their mobile phone when recycling their packaging at pinpointed places. Our solution can be connected to all sorts of packaging – everything from plastic bags to take-away mugs to products. There is no longer any need to invest in expensive reverse vending machines – instead, consumers are able to recycle at already existing recycling stations or at othe pinpointed locations selected by connected consumer brands. centivizing recycling with financial means is a proven way to increase recycling rates. Bower is a mobile app that enables consumer brands to put a deposit value on their packaging – either in the form of money or points. By doing so, they take a greater responsibility for their packaging and, at the same time, get a direct relationship to their end-consumers through the app. To create a deposit system is simpler than it sounds. There is already a habitual behavior to visit deposit stations. Bower only reinforces this behavior by giving incentives to actually visit the deposit station.
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